Did you think you were just buying a website? More than that.
Most people think they can merely buy a website structure, add the content, pay the web developer, and end of story. The more astute of you know differently however: that the website structure is the tip of the iceberg.
Don’t misunderstand me: it’s important. It defines the look and feel of the site…its colour scheme, its layout, its tone. In total, its appearance.
But the more important stuff is below the water line. It’s the raison d’être for your effort and expenditure. It’s the content. What are you saying to prospective clients when you publish your website? Are you boring them, pushing your wares at them, confusing them? Or perhaps you are engaging them with brevity and clarity. Offering them useful information which is inspirational, compelling, and focused on them and their problems.
So hopefully you’re addressing their needs….providing a solution to why they’re spending time searching the web.
Consider these three questions which website browsers say to themselves:
In other words, do you care about the customer; do you focus on the customer’s problems; and do you understand the client’s perspective?
So you see, you are buying more than a website. You are buying a marketing platform.
To help you decide whether webThemes suits you, or just to get some information:
Go to FAQs to get answers to common questions.
See the webThemes blog for some interesting posts relating to web development, like Forge Your Brand and You’re not Buying a Website.
Take a peek at the articles lower on this page.