Do you need a website?
About 45 per cent of small businesses don’t want a website. Even so, customers are still going online to look for businesses like yours. Freelancers, retailers, consultants, tradies – in fact, just about any company – can use a website to be more easily found when a customer or client is looking for their service.
An effective website is at the core of a small company’s marketing efforts. It houses key information, and your potential clients expect you to have one.
A website provides data to help customers compare your offering with the many others they find online. Show examples of your previous work and list details about your services. You should also demonstrate your expertise with articles and handy tips, or simply highlight your unique selling points. A website is one of the most effective ways to not only get your business found, but also noticed.